Gitman Button Down Pinpoint White Shirt. In the 1970s, the textile world was looking for a fabric that was lighter than traditional oxford but with the same resilience and longevity. And so, pinpoint oxford was born and became a mainstay of mens shirting. Pinpoint uses a tighter weave with much finer yarns for added comfort and durability. We have used this same cloth for 40 years and in doing so, created an iconic shirt that lasts a lifetime and always looks good.